Bertha

Bertha

Bertha AI is an AI-powered copywriting assistant for WordPress and Chromium-based browsers (Chrome extension) that generates SEO-friendly titles, meta descriptions, social posts, long-form articles, product descriptions and automatic image alt text.

Bertha is copywriting software teams evaluate for content & marketing. Use this page to review pricing, integration signals, and the best alternatives before you commit.

Freemium Enterprise 70/100
#104 in Copywriting (104 tools)
Added 2 months ago
Data reviewed Jul 16, 2026

Quick Overview

Best for: Content & Marketing

What it does

Copywriting software for decision-makers comparing workflow fit and alternatives.

Best fit

Content & Marketing

Pricing snapshot

Freemium from Free (limited)

Next step

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Bertha

Bertha AI is an AI writing solution marketed for WordPress users and Chromium-based browsers via a Chrome extension. It aims to simplify content creation for websites by generating short-form copy (SEO titles, meta descriptions, social posts), long-form articles via a chat interface, product descriptions for WooCommerce and Easy Digital Downloads, and automated image alternative text. The site offers a free tier (500 words/month and 5 image generations) and paid Pro functionality including bulk alt-text generation, up to a million words per month, chat-based long-form writing, and higher image-generation limits.

Bertha AI is an AI-powered copywriting assistant for WordPress and Chromium-based browsers (Chrome extension) that generates SEO-friendly titles, meta descriptions, social posts, long-form articles, product descriptions and automatic image alt text.

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Key Features

Free trial and free tier

Free tier provides 500 words per month and 5 image generations plus alternative text generation on image upload.

Pro — high volume words & prompts

Pro plan offers up to a million words per month and over 30 creative prompts to assist writing.

Automatic Alt Text and Image Titles

Automatic generation of alternative text and image titles in WordPress and alternative text in Chrome; bulk generation available in Pro.

Long-form chat / AMA

Chat window to ask anything and write long-form articles and content using the AI assistant.

Image generation

Image generation capability with stated limits (free: 5 image generations; Pro: up to 50 images a month listed in product copy).

WooCommerce & EDD product descriptions

Automatic product description generation from the WordPress dashboard for WooCommerce and Easy Digital Downloads stores.

Unlimited WordPress installs (with a Pro license)

A single Pro license can be installed on an unlimited number of websites under management and word-count per site can be controlled from the account.

Chrome extension

Chrome extension for Chromium-based browsers for desktop usage across sites outside WordPress.

Pricing

Free Tier Available

Free tier provides 500 words per month and 5 image generations, plus alt text generation on image upload.

Free

Free (limited)
  • 500 words per month
  • 5 image generations
  • Alternative Text generation on image upload

Pro (annual example)

As low as $160.00 per year (annual package mentioned on site)
  • Up to a million words per month
  • Bulk alt text and image title generation
  • 30+ creative prompts
  • Image generation (higher limits; page references up to 50 images/month in product copy)

Use Cases

SEO & metadata

Generate SEO titles, meta descriptions and SEO-friendly headlines for pages and posts.

Social media and marketing copy

Create social media posts and short-form copy to support marketing and promotion.

Long-form articles and blogging

Use the chat/AMA long-form tool to draft articles, blog posts and landing page content.

E-commerce product descriptions

Automatically generate product descriptions for WooCommerce and Easy Digital Downloads stores.

Accessibility — alt text generation

Generate alternative text and image titles in bulk (Pro) or on upload (free) to improve accessibility and SEO.

Integrations

WordPress

Primary integration point: WordPress plugin (note: page states the WordPress plugin is deprecated and may not work with the latest WordPress; site also references plugin-based license management).

Chrome / Chromium-based browsers

Chrome extension for in-browser usage across sites.

WooCommerce & Easy Digital Downloads (EDD)

Generates product descriptions for WooCommerce and EDD stores from the dashboard.

Stripe & PayPal

Payments processed securely through Stripe or PayPal (payment processors).

Benefits

Speeds content creation and claims to reduce up to 90% of content creation workload by generating first drafts and copy.
Integrates directly into WordPress and via a Chrome extension for convenient, in-context writing.
Single Pro license supports unlimited WordPress installs, useful for agencies managing multiple client sites.

Limitations

The WordPress plugin is noted as deprecated and no longer works with the latest version of WordPress (page states: 'The WordPress plugin is now deprecated and no longer works with the latest version of WordPress. Please use the awesome Chrome Extension.').
Free tier has strict limits (500 words/month and 5 image generations) and chat responses may exhaust the free allocation quickly.

Frequently Asked Questions

What's the difference between Free and Paid?
Free version is limited to 500 words a month and 5 image generations + Alternative Text generation for images on upload only. Enhanced bulk Alt text and individual generation is only available in Paid plans. Free has access to Chat but responses may be limited by length; paid plans are recommended for full chat usage.
How will it reduce up to 90% of content creation?
Bertha leverages advanced content-generation AI and the founders' proprietary frameworks and templates developed from building many websites. The AI produces drafts so users act as editors rather than writing from scratch.
Am I limited to users?
Bertha will work with as many users as you would like, directly inside your website.
Which payment types do you accept?
All major credit cards & debit cards are accepted; all payments are processed securely through Stripe or PayPal.
Will you provide support?
Paid users get support; you can reach out to [email protected] and join the Bertha Facebook group for community help.
What languages are currently supported?
The site lists multi-language support across templates and enumerates 25+ languages including English, French, German, Spanish, Portuguese, Polish, Romanian, Swedish, and others; Chat prompts can be instructed to write in any supported language by adding 'Write this in {language}' to prompts.

Getting Started

  1. 1 Enter your email on the site to download Bertha (page provides a download entry form).
  2. 2 Install the Chrome extension for immediate use in Chromium-based browsers (Free Download - Chrome).
  3. 3 For Pro features, follow the product instructions to upgrade via license management (the site states: 'Get Bertha AI Pro via the WordPress Plugin Navigate to license and hit UPGRADE!').

Support

email

[email protected] for paid-user support and customer care.

docs

Site includes 'Learn' and 'Support' links (page header) for product guidance and onboarding.

community

Over 1,000-member Facebook group for community support and discussion.

API

Available: No

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