Loti
Loti AI scans internet content for unauthorized use of a person’s face, voice, and likeness, and supports takedowns. Individuals, public figures, and creators use it to monitor and manage their digital identity.
Who it's for
- Individuals who want free monitoring for unauthorized online use of their face or voice.
- Representatives of actors, musicians, athletes, executives, or creators who need likeness monitoring and content removal at scale.
- Developers or rights teams planning to automate likeness and brand-rights enforcement through Loti’s announced API.
Not the right fit if…
- Teams that need the developer-ready IP API now: Loti marks that solution as Coming Soon.
How it fits your workflow
A member provides image or voice information for identity confirmation. Loti says it uses these inputs to match results while scanning internet content for the member’s likeness.
Loti identifies content it considers unauthorized and supports takedowns. The company says its system operates continuously and processes a full day’s worth of content in 24 hours.
Individuals can start with free monitoring. Public figures can book a demo for the Artist plan, while the developer-oriented IP rights solution is not yet available.
Pricing
Free: Free monitoring is available through Loti’s Everyone service.
Everyone
Free
- · Online likeness monitoring
Artist
Paid; price not stated
- · Watchtower for detecting and removing unauthorized content at scale
- · Public-figure protection
Prices checked on Oct 25, 2026 from the vendor's site. They can change; confirm before you buy.
Key features
- Internet likeness monitoring
- Loti says it scans internet content continuously to find content featuring members’ likenesses, including faces and voices.
- Unauthorized-content takedowns
- The service helps locate and remove unauthorized content, including real or AI-generated content.
- Public-figure protection
- The Artist plan provides public figures and creators with tools for detecting and removing unauthorized content at scale.
- AI likeness management
- Loti says it can help public figures create, manage, and share their AI likeness.
- Developer-ready IP rights API
- The site describes an API for connecting to centrally managed likeness and brand rights, automating takedowns, and enforcing usage rules. This offering is marked Coming Soon.
Limitations to know
- The developer-oriented IP protection solution and its API are marked Coming Soon.
Getting started
- Start a free account to use Loti’s Everyone monitoring service.
- If seeking public-figure protection, book a personalized demo.
- Provide image or voice information for identity confirmation and likeness matching.
Frequently asked questions
What does Loti use an uploaded image or voice for?
Loti says it uses image and voice information to confirm identity and match results while scanning the internet for a member’s likeness. It says likeness and scan results are not shared with outside parties without explicit consent.
Does Loti sell people’s data or use advertising?
Loti says it does not sell people’s data or generate revenue through advertising. It says paid protection plans for public figures and influencers support its free tier.
How does Loti’s technology work?
Loti says its system scans content uploaded to the internet, identifies members’ content, determines what does not belong, and deploys takedowns. The company says it processes a full day’s worth of content in 24 hours.
Who should book a demo for public-figure protection?
Loti invites representatives of celebrities or influencers with more than 500,000 followers to book a demo.