madison
Madison combines local SEO, social media, review management, and analytics to help businesses attract and retain customers. Business marketing teams use it to manage local visibility, campaigns, reviews, and customer insights.
One of 78 tools in Marketing
Who it's for
- Local business marketing teams that want to improve Google Profile visibility and track local SEO performance.
- Teams responsible for social media who need to create, target, and schedule cross-platform campaigns.
- Businesses managing online reviews that want review requests, responses, and reputation analytics in one service.
How it fits your workflow
Connect your profiles, then use Madison's local SEO features to optimize your Google Profile and review local SEO analytics.
Use Madison to create, target, and schedule social campaigns. Depending on the plan, teams can also access social analytics and replies to DMs and comments.
Request and respond to reviews, then use reputation analytics and centralized metrics to review performance. The site also describes asking natural-language questions about customer insights.
Pricing
Essentials
Contact Madison for pricing.
- · On-brand review responses
- · 500 emails to request reviews
- · Reputation management analytics
- · Performant daily social campaigns and social media analytics
Premium
Contact Madison for pricing.
- · On-brand review responses
- · 1,500 emails and 500 SMS messages to request reviews
- · Reputation management analytics and reporting unfair reviews for removal
- · Daily social campaigns, analytics, and engaging DM and comment replies
Ultimate
Contact Madison for pricing.
- · On-brand review responses
- · 5,000 emails and 1,000 SMS messages to request reviews
- · Analytics with competitor benchmarks
- · Reporting unfair reviews for removal and alerts about urgent reviews
Prices checked on Oct 10, 2026 from the vendor's site. They can change; confirm before you buy.
Key features
- Local SEO
- Helps businesses improve their local search visibility through Google Profile optimizations. The Ultimate plan also lists optimizations across platforms.
- Social media management
- Creates, targets, and schedules cross-platform campaigns to build brand awareness. Plan features include daily campaigns, social media analytics, and, on eligible plans, replies to direct messages and comments.
- Reputation management
- Supports review requests, on-brand review responses, and reputation analytics. Higher plans add review-removal reporting and urgent-review alerts.
- Insights and analytics
- Centralizes and visualizes key metrics, including reputation and social media analytics. The site also describes asking Madison natural-language questions to understand customer opinions.
- Review request campaigns
- Plans include monthly email and SMS allowances for requesting reviews; the listed allowances vary by plan.
Limitations to know
- Plan prices are not listed on the supplied page; each plan directs visitors to Get Pricing.
Alternatives to consider
-
Blaze
Choose it if you need a broader marketing offering that also includes paid ads, landing pages, and an AI SDR.
Getting started
- Select Get Started or book a free demo on the Madison site.
- Connect your profiles.
- Use Madison's marketing and analytics features.