Howdy

Howdy

Howdy is an Instagram outreach tool that automates sending personalized DMs at scale, helping users find leads, create campaigns, and track message performance through a Chrome extension and web app.

Howdy is social networking software teams evaluate for social media. Use this page to review pricing, integration signals, and the best alternatives before you commit.

Freemium Enterprise 70/100
#116 in Social Media (116 tools)
Added 0 year ago
17613 directory views this week

Quick Overview

Best for: Social Media

What it does

Social Networking software for decision-makers comparing workflow fit and alternatives.

Best fit

Social Media

Pricing snapshot

Freemium from Pay less when you send more messages; full access from day one with transparent pricing and no hidden costs.

Next step

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Howdy

Howdy is designed to automate Instagram direct messaging to help users grow their audience and engagement efficiently. It enables users to find and collect thousands of leads on Instagram, organize them into custom lists, and tailor outreach campaigns with unique messages and custom rules. Using the Howdy Chrome Extension, users can send DMs at scale and track message performance with built-in analytics. The tool is ideal for creators, coaches, founders, sales reps, recruiters, and social media managers who want to start personal conversations and grow their community without spending hours manually messaging.

Howdy is an AI tool that helps creators and marketers send personalized Instagram DMs at scale, making cold outreach feel warm and personal to increase response rates.

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Key Features

Lead Collection

Find and collect thousands of leads on Instagram and organize them into custom lists for easier targeting and segmentation.

Campaign Configuration

Tailor outreach by filtering leads, writing unique messages, and setting custom rules within campaign setup.

Automated Instagram DMs

Send Instagram direct messages at scale using the Howdy Chrome Extension.

Message Performance Tracking

Track the performance of sent messages with built-in analytics.

Smart Targeting and Automated Follow-ups

Use smart targeting to reach the right audience and automate follow-ups to increase reply rates.

AI-Powered Message Writing

Option to let Howdy’s AI write smart, personalized messages tailored to campaign goals.

Lead Targeting by Followers, Hashtags, and Engagement

Build lead lists based on followers of public accounts, hashtag and location engagement, or users who liked or commented on posts.

Built-in Onboarding and Tips

Includes an onboarding flow and helpful tips to assist new users in getting started.

Pricing

Free Tier Available

Free trial available with no credit card required.

Standard Plan

Pay less when you send more messages; full access from day one with transparent pricing and no hidden costs.
  • Full access to all features
  • No restrictions on campaign setup
  • Message sending credits system

Use Cases

Creator and Coach Outreach

Engage potential clients or followers by automating personalized Instagram DMs to promote courses, events, or services.

Sales and Lead Generation

Sales reps and recruiters can use Howdy to find leads and start conversations at scale to book calls or fill events.

Community Building

Social media managers and founders can grow their communities by reaching more people efficiently through targeted messaging.

Integrations

Instagram

Direct integration via Chrome Extension to send DMs and collect leads.

Benefits

Automates repetitive DM outreach to save time and effort.
Enables smart targeting and segmentation for more effective campaigns.
Provides analytics to understand message performance and optimize strategies.

Limitations

Currently supports only Instagram; no support for LinkedIn, TikTok, or other platforms.
Campaigns pause when message sending credits run out until topped up.

Frequently Asked Questions

What is Howdy, exactly?
Howdy is an Instagram outreach tool that helps you find leads, create campaigns, and send Instagram DMs at scale using a Chrome extension and web app.
Is it safe to use Howdy on Instagram?
Yes. Howdy respects Instagram’s guidelines and uses natural timing to stay within limits, but responsible use is recommended to protect your account.
Who is Howdy for?
Howdy is for creators, coaches, founders, sales reps, recruiters, and social media managers who want to grow their audience and start conversations efficiently.
What kind of messages can I send?
You can send personalized DMs using your own templates or let Howdy’s AI write smart messages tailored to your campaign goals.
Can I target followers of a specific account or hashtag?
Yes. You can build lead lists based on followers of public accounts, hashtag and location engagement, or users who liked or commented on posts.
Do you support other platforms like LinkedIn or TikTok?
Not yet. Howdy is currently focused on Instagram messaging.
What happens when I run out of credits?
You will receive an email notification and can top up credits anytime. Campaigns pause until credits are added, but you can still access leads and edit campaigns.
What if I need help getting started?
Howdy includes a built-in onboarding flow and helpful tips. You can also request a personal walkthrough by emailing [email protected].

Getting Started

  1. 1 Step 1: Sign up and install the Howdy Chrome Extension.
  2. 2 Step 2: Collect leads by targeting followers, hashtags, or engagement on Instagram.
  3. 3 Step 3: Configure your campaign by filtering leads, writing messages, and setting rules.
  4. 4 Step 4: Start sending automated DMs and track performance with built-in analytics.

Support

email

Contact support via email at [email protected] for demos and assistance.

docs

Built-in onboarding flow and helpful tips within the app.

API

Available: No

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