FreshenUp
FreshenUp is a WordPress plugin that automatically refreshes and updates stale posts using configurable AI prompts and provider integrations (OpenAI, Gemini, Anthropic) to improve SEO, internal linking, and content freshness while preserving your voice.
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Quick Overview
Best for: Content & Marketing
What it does
SEO software for decision-makers comparing workflow fit and alternatives.
Best fit
Content & Marketing
Pricing snapshot
Freemium from $19 /month
Next step
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FreshenUp is a WordPress plugin designed to automatically update and refresh stale posts to recover or improve search rankings and keep content current. It uses configurable AI-driven prompts and lets you choose between OpenAI, Googleβs Gemini, or Anthropic as the content-generation provider. The product is aimed at creators, publishers, and larger WordPress sites that need targeted, scheduled updates and internal linking improvements to boost SEO while preserving the original voice. Installation and operation are handled within WordPress, with a visual review workflow that shows original and updated text side-by-side for approval or automated publishing.
WordPress plugin for automated AI-powered content updates to boost SEO.
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Claim this listing for $29Key Features
Automatic Process
FreshenUp intelligently selects stale posts and delivers fresh, relevant content directly to your WordPress dashboard; you can review and approve or let updates run automatically.
Fast, Visual Review
See old content side-by-side with the new version, with changes clearly highlighted for quick comparison, editing, and publishing.
Smart Internal Linking
Automatically adds relevant internal links to refreshed articles to boost reader engagement and help search engines crawl your site more effectively.
Multiple AI Provider Support
Choose between OpenAI, Gemini, or Anthropic as the engine for generating updates, allowing selection by budget, tone, or performance preferences.
Targeted Filtering
Filter which content to refresh by author, category, tags, or post type; schedule updates and control the number of posts updated per prompt.
Custom Prompts
Inject custom prompts into the AI sequence to guide rewriting for brand voice, tone, or niche-specific requirements.
Editor & Theme Compatibility
Works with Classic Editor, Gutenberg, Elementor and is WPML compatible for multilingual sites.
Pricing
14-day free trial
1 Site License
$19 /month- Active on 1 Site
- Automatic content updates with AI
- Side-by-side visual review with highlights
- Internal link generation for SEO
3 Site License
$39 /month- Active on 3 Sites
- All features listed in the 1 Site plan
10 Site License
$99 /month- Active on 10 Sites
- All features listed in the 1 Site plan
Use Cases
SEO Recovery and Improvement
Automatically update old posts with fresh information and internal links to recover rankings and improve visibility after search algorithm changes.
Large Site Content Maintenance
Target updates by author, category, or tag to manage content freshness at scale for sites with complex editorial structures.
Brand-Consistent Rewrites
Use custom prompts to ensure updated content preserves brand voice and writing style while adding new, relevant information.
Multilingual Content Refresh
Support for multilingual sites (WPML compatible) to refresh content in multiple languages while checking for localization and style consistency.
Integrations
OpenAI / Google Gemini / Anthropic
Supported AI providers for generating refreshed content; users supply their own API keys and pay the provider directly for usage.
WordPress Editors (Classic, Gutenberg, Elementor)
Works with major WordPress editors so refreshed content integrates into existing editing workflows.
WPML
Compatibility for multilingual sites and localization checking to match original writing style.
Benefits
Limitations
Frequently Asked Questions
What languages are supported?
Does it only work with WordPress?
What happens if I cancel the subscription?
Can it work fully automatic?
What is the total cost?
Why is it undetectable to search engines?
Getting Started
- 1 Step 1: Enter your AI provider API key (OpenAI, Gemini, or Anthropic) in FreshenUp settings and save to validate.
- 2 Step 2: Create prompts and targeting rules β set how many posts to update per prompt, schedule updates, define percent of new content, and filter by author/category/tags.
- 3 Step 3: Review and approve generated changes in the side-by-side visual interface, or enable fully automatic updates once comfortable.
Support
docs
Read the product documentation available from the site (link labelled 'Documentation').
contact
Contact page on the site for sales/support inquiries (link labelled 'Contact us').
API
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