Ranktracker

Ranktracker

Ranktracker is an all-in-one SEO platform that provides rank tracking, keyword research, SERP analysis, website audits, backlink tools and an AI article writer to help marketers, agencies and businesses monitor and improve organic search performance.

Ranktracker is seo software teams evaluate for content & marketing. Use this page to review pricing, integration signals, and the best alternatives before you commit.

Free
#108 in SEO (108 tools)
Added 1 month ago
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Quick Overview

Best for: Content & Marketing

What it does

SEO software for decision-makers comparing workflow fit and alternatives.

Best fit

Content & Marketing

Pricing snapshot

Free

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Ranktracker

Ranktracker is an all-in-one SEO suite designed for marketers, agencies, webmasters and business owners who need to monitor and improve organic search performance. The platform combines rank tracking, keyword research, SERP analysis, website audits, backlink analysis and monitoring, reporting and an AI article writer into a single, easy-to-use interface that works on desktop and mobile. Ranktracker emphasizes real-time/up-to-date data, multi-location and multi-device ranking, competitor insight and actionable recommendations to fix SEO problems and capture ranking opportunities.

Ranktracker is an all-in-one SEO platform that provides rank tracking, keyword research, SERP analysis, website audits, backlink tools and an AI article writer to help marketers, agencies and businesses monitor and improve organic search performance.

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Key Features

Rank Tracker

Track keyword rankings across Google, Bing, Yahoo and other search engines with daily/weekly/monthly updates. Monitor average position, share of voice, positions over time, search traffic and SERP features for tracked keywords.

Keyword Finder

Discover keyword ideas from a database of billions. View search volume, difficulty (0–100), location and language-specific suggestions, and long-tail variants to find high-opportunity, low-competition terms.

SERP Checker

View live search engine result pages (SERPs) from 50+ countries to assess difficulty, snapshot results and check whether SERP features are present. SERP results combine data from third parties (Moz and Majestic) for improved accuracy.

Web Audit (Website Audit)

Scan sites across 100+ data points to identify SEO issues, urgent problems and recommended fixes. Generate downloadable CSV/XML audit reports, save historical snapshots and compare past audits to track fixes and regressions.

Backlink Checker

Get an instant backlink analysis for any domain including Domain Rating, URL Rating, backlink counts, dofollow/nofollow ratio and detailed linking pages to analyze competitor link profiles.

Backlink Monitor

Continuously monitor backlinks to your site to see new and lost links, plus metrics like Domain Rating, URL Rating and Spam Score so you can act on changes quickly.

AI Article Writer

AI-powered content generation (powered by GPT-4 plus Ranktracker’s ML) to help create informative, unique articles quickly and support content creation workflows.

Overview Dashboard & Reports

Customizable dashboard that displays key SEO metrics (rankings, traffic, audit score, competitor reports) and automated/custom report generation for colleagues or clients with export/email options.

Discovery & Competitor Analysis

Discovery tool reveals keywords a site is already ranking for and competitors tool shows competitor keywords and opportunities to target based on comparative analysis.

Sharing & Collaboration

Share view-only links to Ranktracker data and reports with team members and clients to provide on-demand visibility into SEO performance.

Location & Device Targeting

Track rankings by country, city and zip code, and compare desktop vs mobile positions to measure local and device-specific performance.

SEO Checklist

Actionable, step-by-step guidance for on-site settings, keyword research and other optimization tasks to help users implement SEO best practices.

Pricing

Free Tier Available

Free account available; the site references a 7-day free trial and free tools such as a SERP Simulator. Detailed paid plan pricing is not included on the provided page.

Use Cases

Local business SEO

Track local rankings by city and zip code, discover location-specific keywords and monitor visibility for location-targeted campaigns.

Agency client reporting

Provide clients with automated, customizable reports and share view-only dashboards that show ranking progress, audit results and competitor comparisons.

Competitor research

Analyze competitor backlink profiles and keywords to find gaps and replicate high-performing strategies.

Technical SEO auditing

Run site audits across 100+ data points, export reports for engineers and track fixes over time to resolve issues that harm rankings.

Keyword research & content planning

Find low-competition, high-volume keywords and generate content with the AI article writer to target those opportunities.

Backlink monitoring & outreach

Monitor earned and lost backlinks, prioritize outreach opportunities and replicate competitor link sources.

Integrations

Moz

SERP Checker combines data from Moz to improve accuracy of SERP and domain/authority metrics.

Majestic

SERP Checker incorporates Majestic data as an additional backlink/citation data source for improved accuracy.

Google Search Console / Google Analytics (comparative mention)

Ranktracker references Google Analytics and Google Search Console as comparable data sources; direct integration is not specified on the page.

Benefits

Consolidates rank tracking, keyword research, SERP analysis, site auditing and backlink tools in a single platform.
Helps identify high-opportunity keywords and competitor strategies to accelerate organic growth.
Saves time with automated tracking, scheduled reports and downloadable audit outputs for technical teams.
Supports multi-location and multi-device tracking so you can measure local and mobile performance.
Actionable recommendations from audits and discovery tools reduce time to remediation and improvement.

Limitations

The SERP Checker only tracks results within the top 10 Google results (as noted on the page).
Detailed paid plan pricing and plan limits are not provided on the described page.
No explicit public API is mentioned on the page.

Frequently Asked Questions

Why use a rank tracker tool?
A rank tracker consolidates many ranking and visibility signals so you can monitor performance over time, identify problems, measure share of voice and make data-driven SEO decisions that would be time-consuming to do manually.
How do you check the health of a website?
Use a website audit to evaluate site design/UX, content, CTAs, technical SEO, link profile and indexing. Ranktracker’s Web Audit reviews 100+ data points and highlights urgent issues and recommended fixes.
What are SEO audit tools?
SEO audit tools analyze site technical issues, on-page factors and off-page signals that affect organic performance—such as broken links, indexation problems and inadequate link building—and provide reports for remediation.
How do you SEO audit a website with Ranktracker?
Install or access the Website Audit tool, enter the URL (single page or entire site), run the scan, review urgent and actionable findings, download reports (CSV/XML) and track historical snapshots to monitor fixes.
What is included in a website audit?
Ranktracker’s audit includes domain characteristics, SEO metrics (e.g., Moz DA), index status, usability and content analysis, and flags urgent problems along with suggestions and downloadable reports.
Why use a keyword finder tool?
Keyword finder tools reveal related long-tail keywords, search volume and difficulty so you can target less-competitive terms with high potential and tailor content for location-specific searches.
Why use a SERP checker tool?
A SERP checker shows the current search results and SERP features for a keyword in different countries, helping you evaluate difficulty, feature presence and competitor snapshots to inform ranking strategy.

Getting Started

  1. 1 Create a free account or sign in.
  2. 2 Add your website(s) and the keywords you want to track (or use Discovery to find keywords).
  3. 3 Run a Website Audit and Backlink Scan to identify immediate issues and opportunities.
  4. 4 Set up rank tracking locations/devices and enable backlink monitoring and scheduled reports.
  5. 5 Use Keyword Finder and SERP Checker to build a content plan and, if needed, generate drafts with the AI Article Writer.

Support

Helpdesk

Helpdesk and support resources are referenced on the site; access via the website's Help/Helpdesk section.

Documentation / Guides

Blog, SEO Guide and SEO Glossary pages provide instructional resources and product guidance.

Live chat

User testimonials reference responsive in-product live chat support (accessed via the website/app).

API

Available: No

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