bythenumbersapp-com
By the Numbers is a Shopify analytics app that combines AI-driven weekly briefings, RFM loyalty scoring, predictive forecasting, and 50+ reports into one dashboard with native syncs to Klaviyo, Meta, Google Ads, and TikTok.
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Quick Overview
Best for: Business Intelligence
What it does
Business Intelligence software for decision-makers comparing workflow fit and alternatives.
Best fit
Business Intelligence
Pricing snapshot
Freemium from From $19/mo
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bythenumbersapp-com
By the Numbers is a Shopify-focused analytics app that surfaces actionable ecommerce insights using AI and behavioral segmentation. The product provides an AI Monday briefing (Copilot AI) that summarizes weekly changes, anomalies, and three suggested actions; a 16-cell RFM loyalty matrix updated nightly; predictive forecasting and goals; and 50+ reports across customers, products, cohorts, and advertising.
Designed for Shopify merchants including Shopify Plus brands, the app installs via the Shopify App Store in 60 seconds, backfills 24 months of order history overnight, and syncs segments natively to Klaviyo, Meta, Google Ads, and TikTok with hourly refreshes.
Shopify analytics and marketing automation platform with advanced reporting and AI segmentation.
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Claim this listing for $29Key Features
AI Monday Briefing (Copilot AI)
Copilot AI scans 50+ store metrics overnight and emails a plain-English summary of last week's revenue, retention, and ROAS, auto-flagged anomalies, and three suggested actions ranked by revenue impact.
RFM Loyalty Matrix
A 16-cell Recency-Frequency-Monetary matrix updated nightly that surface segments such as Best, Loyal, Promising, and At-risk with customer counts and revenue impact, and one-click sync to Klaviyo flows.
Cross-channel Segment Sync
Build a segment once and push it to Klaviyo, Meta, Google Ads, and TikTok. Segments refresh hourly to avoid CSV exports and re-uploads.
Predictive Forecasting & Goals
Forecasted revenue and goals are included in the briefing and reports (e.g., Forecasted Revenue shown with % vs goal).
Advanced Cohort & Customer Reporting
Advanced cohort analysis and customer-level reporting including LTV, repeat-purchase rate, and retention curves across cohorts.
Advertising & ROI Reports
Reports that track blended ROAS and ad set performance; briefings can recommend pausing specific Meta ad sets based on CPA changes.
Backfill and Quick Install
OAuth install from the App Store with overnight backfill of 24 months of order history—no CSV imports or setup calls required.
75+ Filters & Hourly Refresh
Segment filters across orders, products, lifetime value, and channels with hourly refresh so audiences remain live and up to date.
Pricing
14-day free trial (no credit card, no auto-charge)
Starting plan
From $19/mo- Access to reports and RFM scoring (as presented in comparison)
- Hourly segment sync
- AI Monday briefing
Use Cases
Identify hidden revenue opportunities
See where your next $10K of Shopify revenue is hiding using forecasts, cohort analysis, and product reporting.
Automate weekly analytics workflows
Replace manual pivot tables and GA4 + spreadsheets with the AI Monday briefing that summarizes what changed and recommends actions.
Power lifecycle marketing
Use RFM segments (e.g., 'At-Risk VIP') to push live audiences to Klaviyo for win-back flows and other automations.
Optimize ad spend
Use blended ROAS and ad-level signals from reports and briefings to pause or reallocate ad sets.
Product and cohort analysis
Track sell-through, reorder hero SKUs, and cohort retention to inform merchandising and retention strategies.
Integrations
Shopify
Native OAuth install and data backfill; app is installed via the Shopify App Store.
Klaviyo
One-click sync of segments and RFM cells to Klaviyo flows; segments refreshed hourly.
Meta (Facebook/Instagram Ads)
Native connector to push audiences to Meta for ad targeting and optimization.
Google Ads
Native connector to push audiences to Google Ads for advertising campaigns.
TikTok
Native connector to push audiences to TikTok; listed as an integration target.
Benefits
Limitations
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Frequently Asked Questions
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Getting Started
- 1 Step 1: Install the app from the Shopify App Store with one-click OAuth install
- 2 Step 2: Allow the app to backfill 24 months of order history overnight
- 3 Step 3: Open your Monday briefing and review the AI-suggested actions; push RFM or behavioral segments to Klaviyo, Meta, Google Ads, or TikTok as needed
Support
Contact via [email protected] (email shown on site).
docs
Help & Support / Learn resources linked on the site (Help & Support and Learn pages referenced in footer).
sales
Talk to a Shopify data expert option available on the site for guided conversations.
API
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