Reword

Reword

Reword is an AI-assisted writing platform that trains a custom 'Cowriter' on your team's existing content to help produce people-first, SEO-optimised articles with research, citations, and collaborative editing tools.

Reword is copywriting software teams evaluate for content & marketing. Use this page to review pricing, integration signals, and the best alternatives before you commit.

Free
#103 in Copywriting (103 tools)
Added 3 months ago
29729 directory views this week

Quick Overview

Best for: Content & Marketing

What it does

Copywriting software for decision-makers comparing workflow fit and alternatives.

Best fit

Content & Marketing

Pricing snapshot

Free

Next step

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Reword

Reword is a collaborative AI writing platform designed to help teams produce people-first, search-optimised content. It trains a bespoke Cowriter on your organisation's existing writing to preserve tone, structure and voice while providing research-backed suggestions, citations, and editorial guidance. The product combines topic research, search analytics, cluster planning, a co-editing AI-assisted editor, and workflow apps (including CMS integrations) to streamline the content pipeline. Reword targets content teams, publishers, and individual writers who want to scale high-quality, reliable articles while keeping human oversight and editorial control.

Reword is an AI-assisted writing platform that trains a custom 'Cowriter' on your team's existing content to help produce people-first, SEO-optimised articles with research, citations, and collaborative editing tools.

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Key Features

Cowriter (trainable AI)

Train an AI on your complete corpus so it learns your team's writing style, tone, and structure to produce content that matches your voice.

Citations & Research

Built-in research capabilities and citation support help surface reputable sources and attach references to claims made in generated content.

AI-assisted Collaborative Editor

A multi-user editor with AI suggestions and commands that enables writers and editors to co-author, refine, and optimise drafts in real time.

Topic Clusters & Topic Ideas

Organise existing content into clusters, discover gaps, and generate new topic ideas trained on your archive to expand your content pipeline.

Search Analytics & Search Ring™

Explore real search metrics (powered by Google) and predict search performance and intent alignment with tools like Search Ring™ and a search score metric.

Auditing & Plagiarism Checks

Content auditing tools detect potential plagiarism and invalid claims to help ensure reliability and trustworthiness.

Apps & Integrations

Sidebar apps (e.g., plagiarism auditor, Unsplash, meta descriptions, WordPress) extend editor functionality and connect to your content workflow.

Two-way CMS Synchronisation

Integrate directly with content management systems so content and repository state stay in sync between Reword and your CMS.

Multi-language Support

Write natively in more than 25 languages to support global content needs.

Desktop App & Team Cowriters

A desktop application for an immersive experience and the ability to give teammates their own trained Cowriter instances for collaborative workflows.

Pricing

Free Tier Available

Free trial available (the site offers a free trial / beta sign-up; specific plan pricing is not listed on the provided content).

Use Cases

SEO-driven content teams

Use Reword to research search intent, organise topic clusters, and produce people-first articles aligned with search intent and a meaningful search score metric.

Publishers and editorial teams

Scale article production while preserving editorial voice by training Cowriters on existing publication materials and using auditing tools to check claims and plagiarism.

Agencies and consultants

Create consistent, brand-aligned content for multiple clients by training separate Cowriters and integrating with client CMS systems.

Individual writers and freelancers

Generate topic ideas, headlines, and research-backed article drafts while maintaining personal writing style via a trained Cowriter.

Integrations

WordPress

WordPress app and integration to sync content between Reword and a WordPress site (two-way synchronisation).

Unsplash

Access stock imagery within the editor to add visuals to articles.

Plagiarism auditor

Built-in app to check drafts for potential plagiarism from within the editor.

Meta descriptions

App to generate and manage meta descriptions for SEO directly in the writing workflow.

CMS two-way sync (generic)

Connect with your existing content stack to keep repository and published content synchronized both ways.

Benefits

Maintains brand and author voice by training an AI on your own content
Speeds up research and drafting with built-in citations and automated topic suggestions
Improves search relevance with search analytics, topic clustering and a meaningful search score
Supports team collaboration with AI-assisted editing and per-user Cowriters
Reduces risk of misinformation and plagiarism through auditing and citation features

Limitations

Detailed pricing tiers and feature-by-tier breakdown are not provided in the available content.
The product requires a body of existing content to effectively train a Cowriter; performance depends on the quantity and quality of training materials.
No public API information is provided on the page content supplied.

Frequently Asked Questions

What is a Cowriter and how is it trained?
A Cowriter is a custom AI model trained on your team's existing content so it learns your voice, structure and editorial style. Training is done by providing or connecting your content archive so the AI can analyse and replicate patterns.
Does Reword provide citations for claims made by the AI?
Yes — Reword emphasises research-backed outputs and provides citations to support claims, helping you build audience trust and reduce misinformation.
What integrations are available?
Reword offers apps and integrations such as WordPress, Unsplash, a plagiarism auditor, meta description tools and two-way CMS synchronisation. Full integration details and a list of apps are available in the Apps/Integrations section of the product.
Which languages does Reword support?
Reword supports writing natively in more than 25 languages according to the product information.

Getting Started

  1. 1 Step 1: Sign up — start a free trial (options to get started with Google or email are provided).
  2. 2 Step 2: Train your Cowriter — connect or upload your existing articles so the Cowriter can learn your tone and structure.
  3. 3 Step 3: Integrate and write — connect your CMS (two-way sync), install sidebar apps you need (e.g., plagiarism auditor, WordPress), then begin drafting in the AI-assisted editor with research and citation support.

Support

Knowledge base

Documentation and a knowledge base are available to learn how to use Reword.

Walkthrough / Videos

On-site walkthroughs and a library of video guides demonstrate core workflows and features.

Contact

A 'Contact us' option is referenced for speaking to a human about your Reword experience (no direct contact details provided in the supplied content).

Twitter

Product updates and community posts are available via Reword's Twitter account (referenced as @LetsRewordCompany).

API

Available: No

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