Userintuition
User Intuition is an AI-moderated customer research platform that runs voice, video, and chat interviews at scale, using laddering (5–7 levels) to deliver evidence-backed qualitative findings in 24 hours from a 4M+ verified panel or your own customers.
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Quick Overview
Best for: Research
What it does
Research software for decision-makers comparing workflow fit and alternatives.
Best fit
Research
Pricing snapshot
Freemium from From $25 per interview (billed only for interviews that pass quality checks)
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Userintuition
User Intuition is an AI-moderated customer research platform that runs voice, video, or chat interviews at scale to discover the reasoning behind participant answers. The platform applies laddering methodology (5–7 probe levels) across hundreds of conversations in parallel, recruits from an owned 4M+ vetted global panel or your own customers, and returns evidence-backed findings, verbatims, and recommendations typically within 24 hours. It is positioned for in-house insights teams, product, CX and marketing teams, and research agencies seeking faster, cheaper, and consistently deep qualitative research with a searchable Customer Intelligence Hub that accumulates institutional knowledge over time.
User Intuition is an AI-moderated customer research platform that runs voice, video, and chat interviews at scale, using laddering (5–7 levels) to deliver evidence-backed qualitative findings in 24 hours from a 4M+ verified panel or your own customers.
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Claim this listing for $29Key Features
AI-moderated interviews with laddering
AI moderator conducts voice, video, or chat interviews and probes 5–7 levels deep into the reasoning behind responses using laddering methodology.
4M+ verified participant panel
Owns a 4M+ vetted global panel for rapid recruitment; also supports importing your own customers for studies.
Quality scoring and pay-for-quality billing
Every interview is auto-scored against the brief for Length, Depth, and Coverage; conversations that fail the quality checks are not billed.
Customer Intelligence Hub
A searchable repository where every study feeds historical research that can be queried across years to surface cross-study patterns and findings.
Fast setup and delivery
Studies can launch in about five minutes from a brief and typically deliver presentation-ready findings within 24 hours.
Multilingual support and modality
Runs interviews across voice, video, and chat and supports 50+ languages (as stated for platform capabilities).
Integrations and technical connectors
Native integrations with HubSpot, Stripe, and Zapier, and an exposed MCP server for connecting to LLM clients like Claude and ChatGPT for natural-language querying.
Pricing
3 free quality voice interviews on signup (no credit card required)
Pay-per-quality-interview
From $25 per interview (billed only for interviews that pass quality checks)- Only pay for interviews that clear Length, Depth, and Coverage checks
- No annual contract; no retainers
Example small study
$150- 5 quality interviews example price using your own audience (as stated on the site)
- Insights delivered in 24 hours
Use Cases
In-depth interviews
Open-ended voice conversations that ladder 5–7 levels into the reasoning behind decisions; useful for discovering why customers churn or why deals are lost.
Concept tests
Show creative, messaging, or product concepts to verified participants to capture structured reactions prior to spending on or shipping changes.
Interactive walkthroughs / usability testing
Observe participants navigating a prototype or workflow while talking through what they see to surface usability issues and friction before launch.
Integrations
HubSpot
Native integration to launch studies from CRM events and route insights back into workflows.
Stripe
Native integration to handle payments for the platform.
Zapier
Native Zapier integration to extend triggers and outputs to thousands of additional tools (e.g., Salesforce, Zendesk, Intercom, data warehouses).
LLM clients (Claude, ChatGPT, etc.)
An exposed MCP server connects research data to LLM clients for natural-language querying of research findings.
Benefits
Limitations
Frequently Asked Questions
What is User Intuition?
How do AI-moderated interviews compare to human-moderated interviews?
How does User Intuition ensure participants are real people?
Is the platform self-serve?
How much does User Intuition cost compared to traditional qualitative research?
Getting Started
- 1 Step 1: Sign up (self-serve) — create an account and receive 3 free quality voice interviews with no credit card required.
- 2 Step 2: Describe your study or paste a brief — the platform builds the discussion guide, screener, and timeline in about five minutes.
- 3 Step 3: Launch and collect interviews — recruit from the 4M+ panel or import your own customers; AI conducts 20–30 minute interviews and returns findings (typically within 24 hours).
Support
Self-serve / Signup
Self-serve onboarding with no credit card; start free with 3 quality interviews.
Demo
Book a demo or see a live study build; demos available on request for teams that prefer one.
Docs / Research
Published original research and a live preview of a real customer study are available on the site (research and preview links).
Contact
Contact page (Contact Us) for additional support or enterprise inquiries.
API
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